Services > Google Ads (PPC)
Google Ads that bring enquiries, not clicks
Cleanly built campaigns with a clear budget, real conversion tracking and a monthly report you can actually read.
Transparent budget · The account stays yours · Cancel monthly
Google Ads for businesses
Clicks are not a result. Enquiries are.
Many accounts run on autopilot for years, burning budget on search terms that never lead to a job. We build campaigns so it is measurable which franc produced an enquiry — and we switch off what does not work.
What is included
What we do for you
A clean account build
Clear structure by service and region instead of one campaign for everything.
Real conversion tracking
We measure enquiries and calls, not page views. Without that, every optimisation is guesswork.
Ads and copy
Several variants per group, continuously tested against each other.
Negative keywords
We consistently exclude what your customers are not searching for — the biggest budget saver.
Matching landing pages
The ad leads to a page that delivers on its promise. Otherwise the click is wasted.
Monthly report
Spend, enquiries and cost per enquiry — in plain language, without jargon.
How it works
How we start
Account review
Free: we look into your existing account and show where budget is being lost.
Build and tracking
Structure, ads and measurement are set up before any budget flows.
Start with a test budget
We start in a controlled way and gather data instead of spending big immediately.
Scale
Whatever brings enquiries gets more budget. The rest gets switched off.
Do you know which ad produced your last enquiry?
If not, the tracking is the problem. We review your account free of charge and tell you what is missing.
No obligation · Not a sales pitch · Reply within 24 hours
Frequently asked questions
What clients ask us before they start
How much budget do I need?
It depends on your industry and region. What matters more than the amount is gathering enough data to make good decisions. After the free account review we recommend a realistic starting figure.
What does your management cost?
The build is billed once and ongoing management monthly. We give you the exact price after the free account review, once we can judge the effort involved.
Who owns the Google Ads account?
You do. We always work inside your own account. If the collaboration ends, the account, the data and the history stay entirely with you.
When do the first enquiries arrive?
Ads run from day one. Reliable statements about cost per enquiry usually come after four to six weeks, once there is enough data.
Project enquiry
Request Google Ads advice
Reply within 24 hours on working days. No obligation, free of charge.